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Tired of climbing tiers and waiting on slow support tickets? Here is exactly how to move your lists, templates, and automations to Mailsoftly without losing data or sending time.
by Didem Kiran · Last updated: 2026-05-31If you are reading this, you have probably already decided that Campaign Monitor is costing you too much, asking too much, or giving back too little. The good news: switching is far less painful than the platform lock-in makes it feel. Your contacts, segments, templates, and automations can all come with you.
This guide walks through the full move to Mailsoftly, step by step, including the free hands-on migration our team runs for you. Most accounts are live and sending in a couple of hours, with zero downtime.
Comparing options? See our full roundup of the best email marketing services for the complete picture.
Quick context: Mailsoftly offers transparent pricing, free hands-on migration, and human support. 500 contacts and 2,000 emails per month, no credit card.
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Key Takeaways
Campaign Monitor is a capable product, and plenty of teams ran on it happily for years. The friction tends to show up later, once your list grows and your needs get more specific. Three reasons come up again and again when people tell us why they are switching.
Cost at scale. Pricing is tied to your contact count, and the jumps between tiers can feel steep once you cross a threshold. Teams often discover they are paying for a band far larger than their actual list because they nudged just over a limit. When every new batch of subscribers raises a billing flag, growth starts to feel like a penalty rather than a win.
Complexity for everyday tasks. Building a simple campaign, segmenting a list, or adjusting an automation can take more clicks than it should. For small marketing teams without a dedicated email specialist, that overhead adds up. The platform is built for agencies running many client accounts, which is great if that is you and heavy if it is not.
Support gaps. When something breaks the day before a send, response time matters more than anything. Teams routinely tell us that ticket replies arrived too late to help, or that they were nudged toward self-serve docs when they needed a human. Slow support during a deliverability scare is the kind of experience that pushes people to leave for good.
Read enough? Try Mailsoftly free with 500 contacts and 2,000 emails per month, no credit card.Start free with Mailsoftly →
The fear that stops most people from switching is data loss. It is worth saying plainly: you are not abandoning your work. Almost everything you built in Campaign Monitor has a clean equivalent in Mailsoftly, and the parts that need rebuilding are straightforward to recreate.
One thing that does not transfer between any two platforms is engagement history baked into the sending domain reputation. That is normal across the industry, and it is exactly why the verification and warm-up steps below matter. Done right, your deliverability holds steady through the move.
Here is the full sequence. You can run it yourself, or hand the whole thing to our team through the free hands-on migration. Either way, the order is the same.
In Campaign Monitor, open each list and use the export option to download your subscribers as a CSV. Include all custom fields. If you maintain multiple lists, export them separately so you can keep their structure intact. While you are there, save copies of your active campaign templates and screenshot your automation flows so the logic is documented before you start rebuilding.
Create your account, then upload each CSV into Mailsoftly. Map your columns to the matching contact attributes, confirm that unsubscribed and bounced contacts stay suppressed, and group lists the way you had them organized. This is the step where the free migration saves the most time, because our team handles the mapping and the suppression carry-over for you, so you avoid accidentally emailing someone who already opted out.
Authenticate your sending domain by adding the SPF and DKIM records Mailsoftly provides to your DNS. This is the single most important step for inbox placement, and it is the one people most often rush. Send a few test campaigns to seed addresses across major inbox providers, then ramp your volume gradually over the first few sends instead of blasting your entire list at once. A measured warm-up protects the reputation you spent years building.
Recreate your core templates in the editor, then rebuild your automations using the flows you documented in step one. Start with the sequences that run most often, like a welcome series, and confirm each trigger fires correctly with a test contact before you switch it live. Keep your Campaign Monitor automations paused but not deleted until the Mailsoftly versions are verified, so you always have a fallback.
Our team runs steps one through four with you on a call. We export, import, map fields, set up authentication, and rebuild your key automations. You watch it happen and approve the result. No cost, no contract, and most teams finish in a single session.
The fastest way to see the difference is on the things teams care about most: what you pay, how you get help, and how much effort a normal day takes. Mailsoftly pricing below is verified (as of 2026-04-15).
| Mailsoftly plan | Contacts | Emails / month | Price (annual) |
|---|---|---|---|
| Free | 500 | 2,000 | Free |
| Basic | 5,000 | 40,000 | $39/mo |
| Business | 15,000 | 150,000 | $79/mo |
| Premium | 30,000 | 300,000 | $159/mo |
| Enterprise | Unlimited | Unlimited | Custom |
Pricing model. Mailsoftly plans are flat, with clear contact and email limits at each tier, so you know your bill before your list grows. Campaign Monitor scales price with contact count and can move you into a higher band as you add subscribers.
Support model. Mailsoftly gives you human support, including the free hands-on migration when you arrive. The difference shows up most when you are under time pressure before a send and need an actual answer rather than a link to documentation.
Ease of use. The Mailsoftly editor is built for growing teams who want to ship a campaign quickly. Fewer steps to segment, build, and send means less reliance on a dedicated email specialist to keep the lights on.
Do I have to pause my current campaigns? No. Keep Campaign Monitor running until your Mailsoftly setup is verified and sending well. Run the two in parallel for a short window, then cut over once you are confident.
What happens to my unsubscribes? Your suppression list travels with you. During import, unsubscribed and bounced contacts stay suppressed so you never email someone who already opted out. This is a compliance must, and the hands-on migration double-checks it.
Will my open and click rates drop after switching? Not if you authenticate your domain and warm up your volume. The temporary dips people fear come from skipping those steps, not from the move itself. Follow the verification stage and your engagement holds.
The migration is the hard part, and you have already done it. The first week is about confirming everything works and settling into the new rhythm. Here is a simple checklist.
By the end of that week, the move is no longer a project. It is just how you send email now, on a platform that does not punish you for growing.
For the broader landscape, see our full comparison of best email marketing services covering every major platform.
Looking for a simpler Campaign Monitor alternative? See why teams switch to Mailsoftly as a Campaign Monitor alternative — free hands-on migration in 1 to 2 hours, no contracts, real human support.
Most teams are live and sending within a couple of hours. With the free hands-on migration, the export, import, domain authentication, and rebuild of your core automations often happen in a single session. Larger or more complex accounts can take a bit longer, but you can keep sending from Campaign Monitor the entire time, so there is no downtime.
No. Your full contact list, including custom fields and suppression data, exports cleanly and imports into Mailsoftly. Automations are recreated rather than file-transferred, but the logic carries over exactly, and our team rebuilds your key flows for you so nothing is lost in the move.
The migration itself is free, including the hands-on session with our team. You can start on the Free plan with 500 contacts and 2,000 emails per month, no credit card required, and only move to a paid tier when your volume calls for it. Paid plans start at $39 per month on annual billing.
Ready to switch?Start free with Mailsoftly →
500 contacts, 2,000 emails per month. Free hands-on migration. No credit card.
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