One founder, one audience, and a stack of tools that did not help
AI Super Campus is an education and media platform helping people learn to live and work in a world with AI. Through simple AI education, Bot Dialogues, Substack content, and community programs such as Toastmasters, it helps people build practical AI skills, communicate more effectively, recognize AI risks, and use AI safely and responsibly. Mike, its founder and CEO, runs all of it, and email is how most of it reaches people. Underneath the subject matter, the job is the one every independent publisher has: writing a newsletter people actually read.
Before Mailsoftly, he worked through a series of platforms that all made the same promise. "I tried several CRM and email marketing systems that promised to be easy to use and allowed me to do everything myself," he says. "Unfortunately, I found that do-it-yourself didn't work for me." GoHighLevel was among them: "I tried several CRM and marketing platforms, including GoHighLevel, but I found the experience frustrating and more complicated than I wanted." He was not shopping for a CRM so much as for a way to reach an audience, and the difference between a CRM and an email marketing platform is where that search often gets muddled.
The gap was never the feature list. It was everything around it. "I needed more than software. I needed personal human support."
Meeting the people behind the platform
Mike first heard about Mailsoftly at a networking meeting, where he met Alkan Balkaya, the company's CEO. He was impressed enough by what he heard to look closer, so he traveled to the office and met the team in person. Seeing the operation firsthand settled it. Mailsoftly, he decided, was "exactly the kind of company I needed: powerful AI technology backed by genuine human support."
Great software is important, but having real people who know you, understand your needs, and are there when you need help is something you simply can't beat.
Founder and CEO, AISuperCampus.com
Running his own campaigns, with someone on call
Today Mike uses Mailsoftly as his email marketing and communications platform. He creates, organizes, schedules, sends, and tracks his own campaigns, the same loop anyone follows to build and send an email marketing campaign, and leans on the platform's AI tools to help write and improve the emails themselves. When a campaign needs a second set of eyes, he works with a real person to make sure it is set up correctly and delivered properly.
That, he says, is the part that changed things: "When I started working with Mailsoftly, everything changed. The platform was easier for me to manage, but what really made the difference was the personal customer support."
The day-to-day work got lighter too. "I particularly appreciate the ease of use and the amount of time I save with Mailsoftly," he says. "Managing my contacts and creating my own email campaigns is simple and straightforward, which gives me much more control without making the process complicated." He credits the teamwork he has built with Alkan and the support he gets from the team behind him.
Asked why he stays: "The combination of easy campaign management, strong deliverability, responsive support, and, most importantly, the great results I'm getting is why Mailsoftly has become the email marketing platform I trust."