As we gear up for the new email authentication requirements set by Google and Yahoo in February 2024, we at Mailsoftly want to ensure you're fully prepared and informed. Here are some frequently asked questions to guide you through this transition. You can also watch our video guide about the latest changes coming as new email sender guidelines.
These updates impact all bulk email senders across various industries and locations, not just Mailsoftly users. It's a universal change for enhanced email security.
Unauthenticated emails may be flagged by Google, Yahoo, and other providers. However, Mailsoftly ensures all outgoing emails meet authentication standards. If you lack a custom domain, Mailsoftly will modify your “From” address to a validated domain, helping your emails avoid the junk folder.
If you've self-authenticated and added a DMARC policy, Mailsoftly will notify you after January 24 about your compliance status.
Mailsoftly doesn't offer domain hosting, but you can acquire a domain through providers like Cloudflate or Domain.com.
Consistency is key in email marketing. We recommend sending emails from a single domain and keeping the volume below 5,000 emails per day.
A low spam rate is crucial for maintaining the integrity and effectiveness of your email campaigns. To achieve this practice generating relevant and engaging content, make sure you comply with CAN-SPAM act.
Mailsoftly is committed to ensuring a seamless transition for you in light of these changes. Let's explore how these updates affect you, based on your current setup:
If you have self-authenticated your domain, it's crucial to add a DMARC policy record in your DNS settings. This step is vital for email security and prevents misuse of your domain. Need assistance? Our Mailsoftly support team or your IT department can guide you through this process.
If you own a domain but haven't self-authenticated your emails, now's the time. With Mailsoftly, easily authenticate your emails using CNAME or TXT records. Remember to also set up a DMARC policy. This not only complies with the new standards but also elevates your brand's credibility.
If you're currently using a free email domain, we recommend transitioning to a custom domain for your emails. It enhances brand recognition and professionalism. Don't have a custom domain? Don't worry. Mailsoftly will automatically adjust your "From" address to comply with the new rules, ensuring uninterrupted email delivery. Keep an eye on your Mailsoftly dashboard for further updates.