Comparing Brevo and Mailsoftly

Comparing Brevo and Mailsoftly

Introducing Mailsoftly and Brevo – two leading platforms in the realm of email marketing, each offering distinct advantages tailored to meet the diverse needs of businesses.


With its emphasis on affordability and advanced personalization, Mailsoftly stands out by providing a compelling FREE plan, enabling businesses to embark on their email marketing journey without an initial financial commitment. Through customizable features and a focus on cost-effectiveness, Mailsoftly empowers businesses to expand their reach while optimizing their marketing budget.


Conversely, Brevo emerges as a formidable competitor with its comprehensive suite of tools designed to streamline email marketing efforts. With a user-friendly interface and versatile features, Brevo offers businesses of all sizes the ability to create targeted email campaigns, leverage automation, and refine segmentation strategies. With a commitment to enhancing the effectiveness of email marketing endeavors, Brevo aims to elevate businesses to new heights of success. In this comparison, we'll delve into the pricing models, key features, and unique offerings of both Mailsoftly and Brevo, enabling you to make an informed decision aligned with your specific business goals and preferences. Whether you prioritize affordability, advanced functionality, or ease of use, this comparison will guide you towards the platform that best suits your email marketing aspirations. Let's explore the strengths and nuances of Mailsoftly and Brevo to empower your email marketing journey.

Advantages of a powerful email marketing tool

A powerful email marketing tool offers businesses a comprehensive suite of features and capabilities designed to optimize their email marketing efforts. From enhanced reach to personalized messaging, automation, analytics, and seamless integration with other marketing platforms, such tools empower businesses to engage their audience effectively and drive tangible results. With the ability to tailor messages based on subscriber data and behaviors, automate campaigns for efficiency, and gain valuable insights through detailed analytics, businesses can refine their strategies for maximum impact. Additionally, the scalability of these tools ensures that businesses can adapt to evolving needs and objectives, whether they're managing a small subscriber list or scaling up to reach a larger audience. Overall, a powerful email marketing tool serves as a cornerstone of a successful digital marketing strategy, enabling businesses to build relationships, nurture leads, and drive growth.

Comparing Mailsoftly and Brevo


Free Trial
Offers a free trial period with no credit card required.
Starting Plan
Pricing starts from $25 per month for up to 500 subscribers.
Pro Plan
For more advanced features, pricing starts at $49 per month for up to 500 subscribers.
Email Campaigns
Create and send targeted email campaigns.
Set up automated email sequences.
Divide your audience into segments for personalized messaging.
Monitor and analyze email campaign performance. Seamless integration with various third-party apps.


Free Plan
No cost, up to 2,000 contacts, and 6,000 email sends per month.
Basic Plan
$29 per month, includes features like sender customization, email scheduling, and more.
Pro Plan
$69 per month, offers additional features such as email automation, contact segmentation, and priority support.
Premium Plan
$119 per month, includes advanced features like in-app messaging, dynamic content, and a dedicated IP.
Enterprise Plan
Custom pricing, includes advanced features like in-app messaging, dynamic content, and a dedicated account manager.
Contact Management
Efficiently manage your contacts and subscriber lists.
Email Templates
Utilize customizable email templates for professional campaigns.
Email Automation
Set up automated workflows tailored to your needs.
Advanced Personalization
Enhance engagement with personalized messaging and dynamic content.
Detailed Statistics
Gain insights into campaign performance with comprehensive analytics.
Forms & Landing Pages
Capture leads and grow your audience with customizable forms and landing pages.
Email Authentication Service
Included in all paid plans for enhanced deliverability and security.



Brevo offers a free trial period with no credit card required, similar to Mailsoftly. However, Mailsoftly's free plan has more generous limits compared to Brevo's free trial offering. While Brevo's starting plan is slightly lower priced than Mailsoftly's BASIC plan, Mailsoftly provides a wider range of pricing options to cater to different business needs and budgets.


Both Mailsoftly and Brevo offer essential features such as contact management, email templates, and automation tools. However, Mailsoftly distinguishes itself with advanced personalization options and detailed statistics available across its plans. On the other hand, Brevo emphasizes segmentation and analytics, providing businesses with insights to refine their targeting strategies and optimize campaign performance.


Mailsoftly offers 24/7 email and chat support starting from its BUSINESS plan, ensuring businesses have access to assistance whenever they need it. In contrast, Brevo's support offerings may vary depending on the plan chosen. Ultimately, the choice between Mailsoftly and Brevo hinges on your specific requirements, budget constraints, and the features that align most closely with your email marketing objectives. Whether you prioritize advanced personalization, detailed analytics, or round-the-clock support, evaluating these factors will help you determine the platform that best meets your needs.

  • Mailsoftly Basic Plan
  • Brevo Email Plan
Mailsoftly Basic PlanBrevo Email Plan
Month for the Basic Plan
Month for the Standard Plan
Email Send Limit40,000 Email SendNo daily sending limit
Users3 Users1 user
Marketing Channels & FeaturesEmail marketingEmail Campaigns
Landing pages and sign up formsLanding Page Builder SMS Marketing
Campaign calendarEmail & SMS Personalization
Transactional emails (via API or SMTP)Advanced templating language
Personalization at ScaleWhatsApp Campaigns
AI Generated EmailsA/B Testing
Email TemplatesTransactional Email sending
Newsletter EditorCore API features
ReportingReal-time email statistics and more…
Email Authentication ServiceDrag & Drop Editor
and more...and more...
Email Design Drag-and-drop builder
Customizable templates
No code email editor
Customer Support Email and chat support 24/7Email support
Ticket based supportPhone and chat support
Fast solution
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