Webinar Day-Of Reminder Email Template

TL;DR. A webinar day-of reminder email is sent to registrants on the day of the event to drive live attendance. The best webinar day-of reminder emails are short, lead with a join button, and confirm the start time and timezone.

When to send a webinar day-of reminder

• One hour before the webinar starts (the highest-impact send).
• Optionally a second reminder at the 10-minute mark for last-call.
• Only to registrants — never to a broader list.

What to include in a webinar day-of reminder email

• The exact start time with timezone.
• A prominent "Join now" button as the primary CTA.
• A short reminder of why they registered (the takeaway).
• Quick technical tips (open early, test audio).
• Reassurance about the recording for those who can't attend live.

Subject line examples

• "Starting in 1 hour: {{webinar_title}}"
• "{{first_name}}, we're live in 60 minutes"
• "Today at {{webinar_time}}: {{webinar_title}}"

FAQ

What should a webinar day-of reminder email include? A webinar day-of reminder email should include the exact start time with timezone, a prominent join button, a one-sentence reminder of the takeaway, and brief tech tips. Keep it under 100 words plus the CTA.

When should you send the day-of reminder? One hour before start time has the highest live-attendance lift. A second reminder at 10 minutes before can recover stragglers but should be even shorter than the first.

Should you mention the recording in the day-of reminder? Yes — mentioning the recording reduces guilt for registrants who can't attend live and signals professionalism. Place the note below the CTA so it doesn't undercut live attendance.