




The moment a new contact is added to your account, the flow begins. This is the classic start for a welcome series.
Someone completes one of your signup forms and the flow starts on that exact contact, ready to greet them.
Apply a tag to a contact and every automation watching that tag runs. Great for interest-based and behavior-based sends.
When a contact joins a specific list, kick off a flow built for that audience, separate from everyone else.
Right after a campaign goes out, run a follow-up on the contacts it reached, for example a nudge to anyone who did not open it.
Send on a contact's birthday, and set how many days ahead it should go so the greeting lands right on time.
An event from another tool posts to your webhook. The flow finds or creates the contact from the payload, then runs.
React when a contact stops opening for a set stretch, or when a passive contact becomes active again and re-engages.
The flow begins when someone submits your signup form. A consent gate checks one thing first: does Marketing consent equal Confirmed? If not, the contact stops here and is never emailed.
Confirmed contacts get the Welcome Email straight away. Then the flow waits two days, giving them time to read and react before it decides what to send next.
The flow checks whether the contact clicked the welcome email. Anyone who did is tagged Engaged Subscriber. Everyone who did not receives the Introduction Email instead, a second, gentler hello.
Left alone for a month, this one flow sent 346 emails at a 58.4 percent open rate and enrolled 144 contacts, with bot and scanner hits filtered out. Email automation is one engine inside Mailsoftly's marketing automation platform.

Yes. Create your account free with Google or Microsoft sign-in and build automated emails on the free plan, no credit card required. Google Workspace and Microsoft 365 accounts get the quickest start; personal Gmail or Outlook.com works too, with lower sending limits while your account builds trust. Paid plans add higher sending volumes.
A condition checks one fact about the contact at that moment, for example whether they opened or clicked the last email, or whether a tag is present. Contacts for whom it is true follow the Yes branch; everyone else follows the No branch. Each contact is evaluated on its own.
The No branch is a real path, not a dead end. You decide what goes there: a gentler follow-up email, a wait, a tag, or a Stop step that ends the flow for that contact. In the welcome flow, non-clickers receive the Introduction Email instead of the engaged tag.
Yes. An automation can be set to run once per contact, so a returning signup is not enrolled a second time and nobody receives a duplicate welcome. You set this on the automation itself.
The simulator runs a real contact through every step of your automation, showing which branch it takes at each condition and which emails it would receive, without sending anything. You watch the whole path before you switch the flow on.
Yes. A flow can gate entry on a consent field, so only confirmed contacts continue. Every automated send honors unsubscribes and GDPR consent, and bot and scanner activity is filtered out of the reports, so your numbers and your sender reputation stay clean.
Sign up free with your Google Workspace or Microsoft 365 account, import your contacts, and let the welcome email introduce itself.
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