Integrations

Connect Mailsoftly to the tools you already use. In a few clicks, no code.

An integration links Mailsoftly to another app so your contacts and signups flow in automatically. Connect Google Workspace, Microsoft 365, HubSpot, WordPress, Shopify and Jotform directly, plus thousands more apps through Zapier. No connector needed? Any app with API and webhook access plugs in, and any AI tool connects through the Mailsoftly MCP server.
Free to start with your Google Workspace or Microsoft 365 account · No credit card required
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What is an integration

A connection that moves contacts for you

An integration is a link between Mailsoftly and another app you use, so a new signup, customer or form entry becomes a Mailsoftly contact without a manual export. You set it up once and the two apps keep talking on their own.
Direct connectionsGoogle Workspace, Microsoft 365, HubSpot, WordPress, Shopify and Jotform connect straight to your account, each set up in a few clicks.
Thousands more through ZapierZapier bridges Mailsoftly to thousands of other apps, so a tool without a native connection can still send contacts in.
No code to maintainEvery connection is toggled on from the Apps and Integrations screen. There is nothing to host and nothing to script. Developers who want deeper control can also use the documented REST API, webhooks and MCP server, but that is optional.
Google WorkspaceConnected
Microsoft 365Connected
WordPressConnected
ShopifyConnected
ZapierConnected
What your integrations do

Bring contacts in, keep sending simple

Integrations are one part of the Mailsoftly platform, next to your sign-up forms and email tools. Here is what a connection handles for you.
🔗 Connect in clicks

Set it up once

Open the Apps and Integrations screen, pick an app and connect it. Google Workspace, Microsoft 365, WordPress, Shopify and Jotform each link straight to your account, no developer needed.

ShopifyConnect
JotformConnect
📤 Contacts flow in

New people land in your list

When someone buys in your Shopify store or fills a Jotform, the integration adds them to Mailsoftly as a contact, ready for your next email. No exporting and re-importing spreadsheets.

New contact added
A
Ada from ShopifyAdded to Customers list
⚡ Extend with Zapier

Reach thousands more apps

If an app is not on the direct list, Zapier connects it. Build a Zap that watches for a new record and sends it into Mailsoftly, so almost any tool can feed your list without code.

Any app → Zapier → Mailsoftly contact
Set it once

Every new contact is handled the way you set it

Once an app is connected, each new person it sends becomes a Mailsoftly contact, ready for a welcome automation and filed in your audience to segment. You connect the tool once and let the flow run.
Shopify orderA customer buys
Mailsoftly contactAdded and tagged
Welcome emailSent automatically

Five direct connections. One bridge to the rest.

Connect Google Workspace, Microsoft 365, HubSpot, WordPress, Shopify, Jotform and Zapier straight from your account, and let Zapier reach thousands more apps when you need them. No connector for your tool? The Mailsoftly REST API and webhooks plug in any application directly, and AI tools connect through the MCP server.
5
direct integrations
Zapier
bridge to thousands more
No code
to set up or maintain
Google Workspace
WordPress
Shopify
Jotform
Zapierplus thousands more apps
For developers and power users

No connector? Plug in any app with the API, webhooks and MCP server

Native integrations and Zapier cover most tools. For everything else, Mailsoftly gives you a documented REST API and webhooks in both directions, so any application that can send or receive an HTTP request can work with your account. Both are explained on the API and webhooks page. AI tools have a door of their own: the Mailsoftly MCP server.
🛠️ REST API

Build on the API

Create and update contacts, manage lists and tags, and read your data from your own code. Every endpoint is documented at app.mailsoftly.com/developers, your API key is ready in your account settings, and apps you build for others connect through OAuth 2.1. See the API and webhooks page.

⚡ Webhook triggers

Start automations from any app

Give any tool your automation's webhook URL, and a new signup, order or form entry can start a Mailsoftly flow the moment it happens. No connector required. How webhooks work.

📤 Webhook actions

Send data anywhere

Add a webhook step to any automation and Mailsoftly posts the contact's data to your endpoint, so your CRM, billing tool or internal app stays in sync automatically.

🤖 MCP server

Let any AI tool work in your account

Mailsoftly runs an MCP (Model Context Protocol) server, so AI assistants and agents that support MCP can manage contacts, build campaigns and start automations for you. Point your AI tool at app.mailsoftly.com/mcp, sign in, and it is connected. See the MCP server page. Using Claude? Mailsoftly is in the Claude directory: connect in one click.

FAQ

Integrations, answered

What integrations does Mailsoftly offer?

Mailsoftly connects directly to Google Workspace, Microsoft 365, HubSpot, WordPress, Shopify, Jotform and Zapier. Zapier acts as a bridge, so through it you can also connect Mailsoftly to thousands of other apps without writing code. Developers can also connect any application directly with the Mailsoftly REST API and webhooks, and any AI tool can connect through the Mailsoftly MCP server. Claude connects in one click from the Claude directory.

How do I connect an app to Mailsoftly?

Open the Apps and Integrations screen in your account, choose the app you want and connect it. Google Workspace, Microsoft 365, HubSpot, WordPress, Shopify and Jotform each link straight to Mailsoftly in a few clicks, with no developer needed.

Can I connect an app that is not on the list?

Yes, three ways. Zapier bridges Mailsoftly to thousands of other apps with no code. Any application can connect directly through the Mailsoftly REST API and webhooks: your app can start a Mailsoftly automation with a webhook trigger, and an automation can post contact data back to your app with a webhook step. And any AI tool that supports MCP can connect through the Mailsoftly MCP server. Details for developers are on the API and webhooks page.

Can AI tools connect to Mailsoftly?

Yes. Mailsoftly runs an MCP (Model Context Protocol) server, so AI assistants and agents that support MCP can manage contacts, campaigns and automations in your account. Setup instructions live at app.mailsoftly.com/developers/mcp, next to the REST API docs. See the MCP server page.

Does the Shopify integration add customers to my list?

Yes. Connect your Shopify store and new customers can flow into Mailsoftly as contacts, so you can follow up with automated email marketing instead of exporting and importing files by hand. Details are on the Shopify integration page.

Does Mailsoftly integrate with HubSpot?

Yes. Mailsoftly has a native HubSpot integration. Connect your HubSpot account from the Integrations screen, choose a destination list, and your CRM contacts sync into it automatically every hour. The sync is one way and read only, and contacts marked as opted out or non-marketing in HubSpot are never imported. See the HubSpot integration page.

Do I need to write code to use integrations?

No. Every connection is turned on from the Apps and Integrations screen, and Zapier connections are built in Zapier's own visual editor. There is nothing to host and nothing to script. Developers who want deeper control can also use the documented REST API and webhooks, but that is optional.

Are integrations free to start?

Yes. Create your account free with Google or Microsoft sign-in and connect apps on the free plan, no credit card required. Google Workspace and Microsoft 365 accounts get the quickest start, and paid plans add higher sending volumes as your list grows.

Connect your first app tonight

Sign up free with your Google Workspace or Microsoft 365 account, link the tools you already use, and let every new contact flow straight into Mailsoftly.

Start free with Google Start free with Microsoft 365
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