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How to Send Email During Ramadan?
Mass Mailing, Campaigns and More…
It is widely recognized that Ramadan is the most sacred month of the Islamic calendar and it is eagerly anticipated by Muslim believers. Besides intensifying the sense of faith in God, Ramadan Kareem provides spiritual purification and serenity for individuals. Furthermore, as a social tradition, it enables people to come closer and be together. During Ramadan, people feel the need to express their sincere wishes and emotions to each other through various channels. Sending personalized emails or mass emailing are alternative ways to convey your Ramadan greetings to beloved ones and the contacts you engaged with. It is much more effective and sincere than standardized copy-paste social media or WhatsApp messages. In this article, we will briefly discuss the methods of how to send “Happy Ramadan wishes” using mass emailing and how to establish stronger connections with your contact lists during Ramadan Kareem and subsequent holidays.
What is Ramadan and when Ramadan starts in 2023?
Ramadan is the ninth month of the Islamic calendar and is observed by Muslims worldwide as a month of fasting, prayer, and reflection. During this month, Muslims abstain from food, drink, and other physical needs from dawn until sunset, as a way of purifying the soul and developing self-discipline. Ramadan is considered one of the Five Pillars of Islam, along with the declaration of faith, prayer, giving to charity, and making the pilgrimage to Mecca.
The start and end of Ramadan are determined by the Islamic lunar calendar, which is based on the cycles of the moon. Hence in 2023, Ramadan is expected to start on the night of 22 March and the first day of fasting is on 23 March 2023 and the last of Ramadan is 20 April 2023. The Ramadan holiday, known as Eid al-Fitr, is expected to fall on 21 April 2023, Friday .
The Importance of Sending Happy Ramadan Greetings
While being the last of the holy three months in the Islamic calendar, Ramadan has been designated as the holiest month in Islamic belief, as it is the month when the verses of the Quran were first revealed to Prophet Muhammad. Muslims use this period to establish closer relationships with the Quran and religion, read and get to know the holy book more closely, and focus on their worship. Fasting during Ramadan is the most prominent aspect of these religious practices. In this respect, focusing on the human dimension of the task during the spiritually strong month of Ramadan means prioritizing your loved ones, taking care of them, remembering them, reconnecting with people you have not seen for a long time or even neglected, and fostering personal relationships.
What is Ramadan Mubarak ?
In addition to these, "Ramadan Mubarak" is a commonly used phrase during this holy month. In fact it is an Arabic expression meaning "Blessed Ramadan" or "Happy Ramadan". It is used frequently to express good wishes and congratulations to friends and family who are observing Ramadan. Happy Ramadan Mubarak wishes are preferred to show respect and honor for the holy month and to acknowledge the efforts and sacrifices that Muslims make during this time.
As we mentioned above, Ramadan can also be observed as a month of reflection and awareness in a way. Therefore Ramadan Kareem greetings are also ways to connect with the community and to share in the spirit of Ramadan. Sending a brief note or a few lines of Ramadan greetings will create a sense of sincerity and happiness in the recipient. If you own a business, sending congratulatory mass emails at the beginning of Ramadan can be considered a gesture of courtesy. Furthermore, preparing a personalized email for each individual will create a more thoughtful impact.
However, how can you personalize and send Ramadan greetings and wishes to dozens or even hundreds of people without getting flagged as spam? The answer lies in mass email services and software programs. Now, let's take a look at Mailsoftly, which stands out among these software tools and check- how you can use it to send such emails.
Sending Mass Emails During Ramadan
First of all, sending mass emails during Ramadan should not be considered a direct marketing option such as "Ramadan email marketing" or a "Ramadan marketing campaign." As mentioned earlier, even if you are conducting marketing and sales activities within your industry during Ramadan, it is best to prioritize the language and approach of your emails to align with the spirituality of Ramadan. In this regard, you can integrate your Ramadan messages with a suitable design theme and template. If we need to elaborate what we've just said, let us specify the points in a more structured manner.
Celebration Messages & Wishes for Happy Ramadan
Finding a proper Ramadan greeting message is going to be the first step for creating Ramadan Kareem wishes. You can find dozens of Ramadan wishes and greeting messages online, and probably many of these messages have likely been sent to you before. Alternatively, you can examine existing greetings and create an original text that fit your purposes; that will definitely be a more intimate approach. However, since we live in an era of speed, we wanted to share a few examples of happy Ramadan greetings that you can use:
- "On these days when the Ramadan month begins, all our sincere prayers and wishes are with you. We hope this blessed month will bring you joy and peace.
- "May the spiritual beauty, love, and peace of the Ramadan month fill your life. We congratulate you on Mubarek Ramadan month, and we hope all your prayers will be answered."
- "I hope you will increase your worship, prayers, and love during the month of Ramadan. May the blessings and peace of this blessed month be with you all year round. Happy Mubarek Ramadan.
- "Ramadan is a very special month that reminds us of the importance of sharing and solidarity. Wishing you and your loved ones a happy Ramadan with peace & happy moments during this blessed month."
- "Ramadan Kareem is an opportunity to renew ourselves spiritually and feel better. During this month, we can learn from our past mistakes and look to the future with more hope. Happy Ramadan Mubarek."
You may use these happy Ramadan Kareem wishes or create your own ones. For other examples sending wishes during holiday seasons please check our blog post on Email Marketing Types and Examples.
Personalization of the Message
Previously, we mentioned several times in our articles about personalization such as "What is Personalized Email?" or emails that directly address the recipient based on their data and preferences make messages more tailored and engaging. This ultimately leads to higher conversion rates and a more successful email campaign.
Therefore, when sending your Ramadan wishes, greetings or Ramadan email campaigns, it's crucial to address your recipients directly and create a sense of intimacy. Using their name in both the subject line and salutation, as well as signing off with your name, creates a cohesive and personalized message that will resonate with your audience. Additionally, by segmenting your contacts and excluding those who may not celebrate Ramadan, you can avoid any unnecessary confusion or annoyance.
Mailsoftly provides a user-friendly platform to create and send personalized emails. Sign up now for free to start creating your own personalized Ramadan wishes and campaign emails!
Adding Value to Your Audience
If you plan to promote your products or services to your audience or customers during Ramadan after your initial Ramadan greetings, be sure to communicate the benefits you can offer them during this month. For example, if you run a catering or restaurant business, you may plan to inform your subscribers about the iftar menus. Or, you may want to highlight the products and materials people will need during Ramadan in your product range. Alternatively, you might want to make special arrangements for your service flow during Ramadan and share it with your subscriber list. For instance, if you plan to release new content during the early hours of sahur, which is a time of pre-dawn meal, this content should be exclusively tailored for Ramadan, and you should inform your audience about such an update.
Integrating these and other examples into your digital marketing and sales campaigns through email marketing and bulk email methods can be a natural way to communicate with your audience. You can create Ramadan-oriented email marketing content without overwhelming your subscriber list with excessive e-newsletters or sales pressure.
BONUS : Steps of an Email Marketing Campaign during Ramadan
Until this section of our article, we have discussed individual and sincere Ramadan greetings and wishes that can be sent as mass mailing massages. In this section, we will briefly examine how a business can approach promoting itself during the Ramadan period.
For instance you have a business in the food industry and you plan to conduct a proper email marketing campaign during Ramadan. Within the scope of that email marketing can be a highly efficient method for such food and beverage firms to engage with their customers during Ramadan month. However, in order to ensure the success of the campaign, it's important to take a few key factors into account.
Firstly, as a business owner and marketing planner you should consider the timing of your emails. Sending promotional messages during non-fasting hours, probably afternoon hours, can be more practical, as people are more likely to be checking their emails during this time. Additionally, make sure that your messaging is tailored to the Ramadan season as we also explained above. Keep in my adding value to your audience via highlighting the unique benefits and features of your products or services that make them relevant during this time. Finally, be sure to segment your email list based on relevant factors such as recipients’ location. (that may give clue for Muslim populated countries or non Muslims.) or past consuming behaviors. People who had opened your Ramadan email campaigns last year will probably be more eager to receive similar emails from your firm or organization. At last add a touch of personalization to your messages with the aim of making each recipient feel valued and engaged. By following these tips, you can craft a proper and engaging Ramadan email marketing campaign that resonates with your audience and drives results for your business.
Below you can find a sample for a promotional newsletter for of a meat restaurant's iftar menu prepared for Ramadan:
Dear [Customer Name],
As the holy month of Ramadan approaches, we at [Restaurant Name] are excited to announce our special iftar menu that has been curated just for you. We are proud to offer a delicious and authentic dining experience that will satisfy your taste buds during this special time.
Our chefs have put together a wide range of dishes that start from mouth-watering starters and end with sweet and savory desserts. The best part is that you can enjoy all of this for a special price throughout the month of Ramadan!
To make your iftar experience even more special, we have created a warm and welcoming atmosphere that is perfect for family gatherings or iftar with friends. Our restaurant is the perfect place to break your fast and enjoy a delicious meal.
So, why not make your iftar meal even more special with our unique iftar menu? Make a reservation today and celebrate Ramadan with us!
Wishing you and your family a blessed Ramadan.
[Your Name /Signature]
You can also add a CTA button with expressions of “Reserve a table now” / “Explore our iftar menu” or “Share with your friends and family” to boost engagement.
Plus, you may use the subject lines listed below to make your campaign more attractive:
- "Celebrate Ramadan with our exclusive Iftar menu"
- "Experience the flavors of Ramadan with our unique menu"
- "Ramadan fasting ends here - Special Iftar Menu available now"
- "Savor the essence of Ramadan with our delicious Iftar offerings"
- "Indulge in our delectable Iftar menu this Ramadan"
Use Mailsoftly to Send Mass Email Greetings and Campaigns in Ramadan
In this article, we have endeavored to provide you with some sample ideas on how to send personalized bulk emails to individuals before or during the Ramadan season as well as Ramadan email campaign examples. If you wish to send these bulk messages but are short on time, use Mailsoftly the professional mass email sending software to take action on your Ramadan greetings and email campaigns.
If you're looking to create a successful email campaign that celebrates Mubarek ramadan, Mailsoftly is the ideal Email Marketing Software for your business. Mailsoftly offers a comprehensive range of features, including personalization, email templates and email automation, that can help you achieve your marketing goals as well as just celebration purposes.
Don't miss this opportunity to celebrate the holy month of Ramadan. Sign up for Mailsoftly today and start creating beautiful email greetings and mailing campaigns to show your appreciation to say Happy Ramadan to the beloved ones and also promote your company’s service or products related to that holy month.
We wish Happy Ramadan Mubarak to all that are celebrating this month!