Stop paying for SMS and push channels you don't use. Email-first pricing, full automation on every plan, free hands-on migration. No Shopify-shaped data model required.
Real screenshots from a live Mailsoftly account - the deliverability tools, spam checks and automation builder you'll use every day. Click any shot to zoom.
The differences that actually show up in your day-to-day work - and your annual invoice. No marketing fluff, just what changes when you switch.
When customers tell us why they finally moved, the answers cluster around the same handful of things. Recognize any of these?
Omnisend's strongest features assume you're running an ecommerce store with product catalogs, abandoned carts, and order data feeding into segmentation. If you're a SaaS, agency, B2B service, or media business, you're paying for ecom-shaped features and forcing your data into product-record fields that don't fit.
Mailsoftly: works for any business model, no ecom-shaped data model requiredOmnisend bundles email + SMS + push into the higher-tier plans, but the pricing climbs as if you're using all three channels. If you only send email, you're paying for SMS credits and push capacity sitting unused while the per-contact cost rises faster than email-only platforms.
Mailsoftly: pay for the channels you actually use, no bundled-credit wasteOmnisend's free tier shows 'Powered by Omnisend' on every email and limits you to 500 emails per month total - roughly 16 emails per day across the entire list. Removing the branding requires a paid plan; the email cap forces you onto a paid tier the moment your list grows past a tiny seed audience.
Mailsoftly: 500 contacts and 2,000 emails free, your brand only, no logo upsellCross-campaign reporting, advanced segments, and most automation depth live in the Pro plan, which jumps the price aggressively. The Standard plan that looks affordable strips most of what you'd actually want from an automation platform: behavioral triggers, advanced reporting, and the segmentation flexibility ecommerce teams need.
Mailsoftly: segmentation, reporting, and automation on every paid planNo downtime. No data loss. No technical headaches. Our team moves your account from Omnisend while you keep sending.
All plans include AI features, automation, segmentation, and free migration from Omnisend. No annual contract required. Annual billing saves about 20%.
Real customers, in their own words. Businesses leave Omnisend to escape rising costs and limited automation. They stay with Mailsoftly for real human support, better segmentation, and pricing that scales without surprises.
We've been using Mailsoftly for over a year to manage our clients' newsletters and automations. Outstanding customer support - they respond lightning fast and always go above and beyond. The platform is intuitive, efficient, and packed with features that make email marketing a breeze.
As an entrepreneur it is always guesswork when trying a new piece of software, but Mailsoftly comes with not just the elegance of use but the support of the creator of the program itself. The design interface is familiar and easy to work with, and there is the rare comfort of knowing that one is working with a company that cares, top to bottom.
I am extremely pleased with this service. I was using another platform previously and in comparison this is a much better service at a lower cost. The customer service has been top notch - quick & effective. Things were done promptly and with great care. I could not recommend their services more.
No. We import your Omnisend contacts, segments, tags, and email templates. Your Omnisend account stays active during the cutover so there's zero risk of data loss. Automation workflows are rebuilt in Mailsoftly's editor - we'll help map them in the free 1-2 hour setup call. (If you're heavily using Omnisend's product-feed segmentation, we'll discuss whether Mailsoftly fits or if Klaviyo is a better match.)
Most SMB accounts are live and sending in 1-2 hours, on a single Zoom call. We start with a 30-minute scoping segment, then our team handles imports, template rebuilds, automation recreation, and domain authentication while you watch. We send your first campaign together at the end of the call. Complex multi-step automations may need a follow-up session, and domain warm-up continues in the background over the next 7-10 days.
No. We help you authenticate your sending domain (SPF, DKIM, DMARC) and walk you through your first campaign. For most common domain registrars, we can apply the records for you. If you have an in-house IT team, we'll send them clean instructions instead.
Yes - free for any list size. We don't gate it behind a tier or charge a setup fee. Whether you're moving 800 contacts or 80,000, our migration team handles the move at no cost. The only thing you pay for is the monthly plan once you've switched over.
Our team recreates your existing automations step-for-step inside Mailsoftly - welcome series, behavior-based flows, tag rules, and segments. We walk you through each one before anything goes live, so nothing surprises your subscribers. Done by a person on our team, not handed off to a script.
No contract required. Pay monthly, cancel anytime. If you'd rather pay annually, you'll save about 20% - but it's optional, never required. We don't believe in trapping people who would rather leave.
Pricing is published transparently on the pricing page for every tier from 500 contacts up to 30,000. Above 30,000, we offer custom pricing on the same Mailsoftly product - no upsell to a different tier with extra "enterprise" features you don't need. You'll always know what next month costs.
Start free, or let our team migrate your account for you. No contracts, no surprise price jumps, no ticket queues. Just a real human and a calmer inbox.
